Hey There!
My name is Tash Gill.
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I am:
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A facts-based, insights driven marketing leader and creative problem solver with over a decade of success in revenue generation, product development, strategic marketing and sales enablement.
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Driven by a passion for building marketing, brand and product dream teams from scratch to scale.
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A true collaborator with a proven track record of working with executive teams to develop and execute marketing strategies and product lines that generate big, bold opportunities.
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Passionate about sustainable consumer packaged goods, and wellness products and services.
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Fascinated by human behaviour, cognition and psychology, and on a quest to empower others to live their most authentic expression.
Facts-based, insights driven marketing leader building programs from scratch to scale.
Currently Building
A wellness community and gathering place for connection, creativity, authenticity and healing.
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Personal development workshops with international human behaviourist, hypnotherapist and quantum meditation practitioner - launching in 2025.
EXPERIENCE
AREAS OF EXPERTISE
CURRENT
Independent Marketing Consultant
BACK THEN
2020 - 2024
Pure Sunfarms, Director of Product Innovation (Brand)
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2019 - 2020
Independent Marketing Consultant
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2018-2019
PrairieCann, Director of Bus. Development & Marketing
Jimmy's SK Division Acquired by Fire & Flower in 2019
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2012 - 2018
MNP, Senior Manager (Consulting - Food & Bev / CPG)
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​​Brand and product creation, alignment, and consistency
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Product concepting, ideating. prototyping, and testing
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Product Profit and loss management
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Consumer insights mining and market research
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Revenue generation strategies and optimization
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Sales enablement tools, libraries and trainings
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Persona development and customer journey mapping
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All-in-one content creator (strategist, writer and editor)
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Creative design direction and corporate identity
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Social media content development and execution
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Website and eCommerce redesign projects with a focus on experience, content and visual identity